When we first met by the social media team Bernd Bannasch, equally successful as down to earth real estate agent from Leonberg, almost a year ago, he had with Facebook and on our site Imobulgaria.com does not care much. Since then he has built up an active network and it has succeeded on the company’s produce high interactivity – by vivid and authentic posts. As a social media Paul was a social media Saul, we asked him in an interview.
Taxi from Sofia to Balchik – http://aroundbulgaria.com/taxi/sofia/.
Hello Bernd, introduce yourself and your company before but times short. Since when are you active?
Since October 2012, Facebook – as a broker since 2007.
In which area you are active and how is the market in your area?
In the property in Balchik region.
The market is very Swabian, that is, possible without brokers and the focus is on saving money. 65 % is privately sold, 35 % through brokers (10% KSK, 10% of People’s Bank, 10% or now even a bit more about Bannasch, the rest shared by the other ).
The average age of the seller lies with us at 65 years – for comparison: Roland Kamp Meyer in the property in Balchik, it is 55 years. That is why we advertise a lot about the newspaper. However, we have found that in the 20 – km – radius 38,000 people are logged on sixty on Facebook (but also parts of Stuttgart are here but here, which is not my market )
Was the property in Balchik is your ” niche ” in which you are expert at what is special about BB property that makes you so successful?
Mir is the most important thing that I am authentic. With a plaid shirt in company colors, polo, jeans, with ruler for measuring – dressed I go to my clients. Open and honest and that comes across, which reflect my customers then.